ForgeFront

A storefront and back office built for how FFLs actually sell.

Firearms retail has rules general e-commerce platforms don't plan for: items that ship to a dealer instead of a customer, distributor catalogs that change daily, and in-store pickup as the default. ForgeFront is built around those realities.

What's in it

  • Catalog management

    One catalog for in-store stock and distributor items, with categories, attributes, images, and pricing rules you control from the admin.

  • Distributor feeds & drop ship

    Pull distributor inventory and pricing into your catalog and route eligible orders for drop ship, so you can list more than fits on your shelves.

  • Member accounts

    Customer accounts with order history and member status, so regulars and club members get the experience and pricing you've set up for them.

  • POS-style services

    Counter-friendly tools for looking up items, taking orders, and handling pickups, using the same inventory and customer records as the website.

  • FFL-aware checkout

    Checkout flows that account for items that must be picked up in store or shipped to a dealer, configured to match how your shop operates.

  • Admin backend

    Orders, inventory, customers, and staff permissions in one admin, without bolting together plugins from different vendors.

Connected to the rest of the stack

ForgeFront shares inventory and customer records with ForgeBound and Retail Services. Received items can be queued for bound-book entry, and service requests placed online land on the in-store schedule.

See ForgeBound · See Retail Services

You decide which products you list, how they're sold, and which local rules apply to your shop. ForgeFront gives you the controls; it doesn't make those calls for you.

Talk to the people building it

We're a small team and we answer our own email. Tell us about your shop and what's slowing you down, and we'll tell you honestly whether the stack is a fit.